Emily Benitez ● November 16, 2023

It's that time of year when many of us eagerly await the holiday season, with thoughts of warmth, festivities, and the hope for picture-perfect moments. But let's be real for a moment—this season isn't all jingle bells and cheer for everyone. It can also bring feelings of sadness, anxiety, and even depression for some.

In these moments, the magic of gratitude has been studied by psychologists like Dr. Robert A. Emmons and Dr. Michael E. McCullough, known as the gratitude guru, who has the secrets of what we call the "gratitude attitude." Their research reveals that this simple practice can work wonders in our lives.

In one of their studies, they divided participants into three groups.
Group one wrote about things they were grateful for each week, such as waking up in the morning or the generosity of friends.

Group two focused on daily irritations,

Group three wrote about life's ups and downs, both sweet and sour. For example, in the gratitude condition, they expressed thanks for wonderful parents and even the Rolling Stones. In the hassles condition, they listed annoyances like hard-to-find parking and unappreciative friends (Emmons & McCullough, 2003).

The gratitude group in Study 1 experienced positive benefits for their well-being. They felt more optimistic about their lives as a whole, reported fewer physical complaints, and even spent more time exercising.

But the beauty of gratitude doesn't stop there. It's like a team player that strengthens relationships. A study on couples found that when individuals took the time to express gratitude to their partners, it not only enhanced their positive feelings toward one another but also made them more at ease when addressing concerns in their relationship (Gordon, Impett, Kogan, Oveis, & Keltner, 2012).

So, why does gratitude work? The answer lies in its ability to shift our focus. When we express gratitude, we train our minds to see the positive aspects of life, even during challenging times.

Practicing gratitude has been associated with several scientific benefits, and it can influence the levels of certain neurotransmitters and hormones in the body, including cortisol, dopamine, and serotonin. Here's an overview of how gratitude can impact these:

Cortisol Reduces Stress

Cortisol is the body's primary stress hormone. Gratitude practices have been shown to reduce cortisol levels. When you focus on positive aspects of your life and express thanks, it can counteract the physiological stress response, leading to lower cortisol levels. This can help you feel more relaxed and less stressed.

Dopamine: Increased Pleasure and Reward

Dopamine is often referred to as the "feel-good" neurotransmitter associated with pleasure and reward. Expressing gratitude can lead to an increase in dopamine levels. When you acknowledge and appreciate the positive experiences in your life, it can activate the brain's reward center, leading to a boost in dopamine. This, in turn, reinforces the habit of practicing gratitude and feeling more positive.

Serotonin: Enhanced Mood and Well-Being

Serotonin is a neurotransmitter that plays a key role in regulating mood and emotional well-being. Gratitude practices have been linked to increased serotonin production. When you cultivate a grateful attitude, it can stimulate the brain to release more serotonin, leading to an improved mood and overall sense of well-being.


How can you incorporate gratitude into your life? Here are some simple ways:

1. Gratitude Journal: Each day, jot down a few things you're thankful for. They can be as simple as a good cup of coffee or a friendly smile from a stranger. This could look like “I’m grateful for my iced caramel macchiato with a triple shot espresso, and vanilla cold foam!”

2. Thank-You Notes: Express your gratitude by sending handwritten thank-you notes to people who have made a positive impact on your life. It’s a cute surprise, think about how many times you’ve received a letter? Not often right?


3. Express Thanks in Person: Sometimes, a sincere "thank you" or “i love you” in person can be incredibly meaningful. Key word in “person”, that’s right, we’re really encouraging you to spread the love!

4. Acts of Kindness: Show your gratitude by performing acts of kindness for others. You never know what a positive difference it could make to someone's day. Plus, kindness is free!

As we dance through the holiday season, remember that gratitude is your secret weapon, your trusty sidekick in the pursuit of happiness and well-being.

Whether you’re jotting down your daily thanks in a gratitude journal, carefully crafting and sending heartwarming notes to those who truly deserve them, or simply embracing the beautiful simplicity of saying "thank you" in your daily interactions, the gratitude attitude becomes your golden ticket to a more joyful, fulfilling, and abundant life.


But here's the real gem - it's not a practice confined to the holiday season alone. Gratitude knows no calendar; it's a lifelong journey. So, as you venture beyond the festivities and into the ordinary days of the year, keep the spirit of gratitude alive. Make it a daily habit, a part of your essence, and watch as it continually enriches your life, making each day a holiday of the heart.